The award serves to celebrate the wealth of female speakers and practitioners of social media living in UK. In doing so its objective is to challenge the current under-representation of females on event panels by offering a high profile platform for women.

Anyone can nominate a person to be one of the five speakers at the final event, to be held in April 2009, via a previous posting on this blog.

The five will be selected through a poll of industry members, hosted on the Social Glue blog. By asking some of the UK’s best connected social media users to utilise their medium of expertise in order to promote themselves across Twitter, their blogs and respective communities we are ensuring maximum exposure for the competition, nominee pool as a whole and associated sponsors.

Each speaker will choose a subject they want to present about (subject to liaison with the event guardians to avoid any cross-over on the day).

Speeches from the event will be video recorded (courtesy of Wordia.com) and hosted on a dedicated competition site built by Brando Social. The site will then host a further round of voting by the industry at large (open to those outside of the UK) to choose a winner. All profits from ticket sales for the event will be donated to the Macmillan’s Cancer charity. The event winner gets to choose which specific sector of the wide-ranging care offered by Macmillans will benefit.

Additional prizes for the winner will be subject to event sponsors.
______________________________________________________________________________________________________________________________________________

Current Nominees Include:

@suw (Suw Charman-Anderson)

@aleksk (Aleks Krotoski)

@lauraoliver (Laura Oliver) of Journalism.co.uk

Emily Dent from St Lukes @emilydent

@mseaons Melanie Seasons

@katyhowell Katy Howell of Immediate Future

@Laurajohnson from Pegasus PR

Helen Aspell @hel_razor

Fleur Hicks of Pass it on Media @PassItOnMedia

Amanda Rose @amanda

@vikkichowney

Laura Whitehead @littlelaura

Amy Sample Ward of NpTech Comm@amyrsward

Joanna Shields from Bebo

Katie Lee of Shiny Media @shinykatie

Helen Nowicka from Shiny Red @helennow

Judith Lewis @judithlewis

Alex Goldstein @dogstrust

Helen Keegan @technokitten

54 Responses to “Female Social Media Guru UK Awards 2009 (Official Line)”


  1. you’re still missing @technokitten

  2. julianlstar Says:

    What about Rachel O’Connell VP People Networks and Chief Safety Officer of Bebo


  3. Voted for ya Judith!! YOU GO GURL!! :)

  4. Ciarán Says:

    @kitschbitch should be on the list

  5. Dave Says:

    Oh please, what an absolute crock! How can you call this credible when you’ve got a few PR account execs and account managers on the list??

    I do wish the PR industry would quit with the ononistic list making. Get over yourselves!

  6. Sean Fleming Says:

    I voted for Vikki Chowney (@vikkichowney). I used to work with Vikki and she’s a very dedicated communications professional.

  7. socialglue Says:

    Hi Dave,

    Thanks for the comment. Firstly I’m not in PR nor are many people of that list. I’m a social professional.

    The first round of nominations is open to anyone. Therefore you will see a mix of senior and more junior people there. I personally have no problem with this as it is up to the community to decide who is credible or not.

    If you take some time to read the awards process you will see this is a little more than a list and I am more than sure the 5 people that get through will be up to your standard.

  8. Ann Says:

    Judith, with Suw a close second (after Ada promotion). Sorry, never heard of Vikki so far, though clearly should keep an eye out ;-)

  9. Gerel Says:

    It got to be Amanda Rose and Jaz Cummins this year, as they both did an immense job for Twestival charity fundraiser.

  10. Gerel Says:

    Oh, I forgot to nominate Joanna Geary, who turned Birmingham Post, once ailing regional online news site into one of the most successful social news site.

    It’s not PRs who’s doing a great job in social media you know!

  11. Jake Hird Says:

    Why on earth isn’t Michelle Goodall (@greenwellys) on this list?

    She’s an inspiration to countless people, ranging from client-side brands to agencies and individuals. She never seems to sleep, as she’s always being too enthusatic about innovation; training others, giving advice and generally having a positive impact/influence within the online PR and communications community.

    By my reckoning, she deserves a late entry!

  12. david brain Says:

    @jazzcummins should be there too

  13. david brain Says:

    I meant @jazcummins with one z,,,sorry

  14. socialglue Says:

    Jeeez guys. You’ve had 2 weeks.

    OK. I am going to try and add them but it might restart the poll. Then I’m going to be in everyone’s bad book.

    So I am taking down votes achieved to date and will add them at the end if that happens. Fingers crossed!

  15. socialglue Says:

    Unfortunately I can’t add anyone now it’s started. Where were all your nominations before!

    OK Michelle Goodall, Joanna Geary and Jaz Cummins you will get your own additional poll. But because that means people could vote for you and another you will only be considered for the final 5 if you are head and shoulders above 6th spot. It will also be the call of the community.

    Why is life soooo complicated! ;)


  16. [...] If you agree, then why not take 30 seconds out of your day to vote for her too. Cast your vote now. [...]

  17. Elin Says:

    Maybe you can add everybody’s twitter links to the list to the post above as well, so that people can find everybody who is nominated:)

  18. david brain Says:

    How responsive. Thanks. Will let some folk know about the poll


  19. I voted for Judith Lewis =) Slightly biased seeing as she is a fellow SEO Chick but she is damn good at Social Media.

  20. Lolly Says:

    You’re missing loads of people on this list that have been active for years… Anyhow I voted for my boss! ;)

  21. socialglue Says:

    Yep I’m fairly sure there are some females wondering the British Isles who aren’t on here. ;)


  22. Isn’t that supposed to be *Amy* Sample Ward? Her name is a bit longer than most but I feel she might be put at a bit of a disadvantage by being shortened…

  23. Robin Grant Says:

    Hey – What about our Sandrine Plasseraud (@MeToo)??


  24. [...] Anyone can nominate a person to be one of the five speakers at the final event, to be held in April 2009, here.  [...]


  25. This list showcases some serious talent, but one person you should definitely add is Priya Prakash – @priyascape / http://www.priyascape.com/ who’s currently head of product at social mobile sensation Flirtomatic.

    Priya’s an inspirational speaker who can really connect with her audience. She spoke on the Chinwag Live: User Centred Advertising panel I organised in Manchester in April 2008 (podcast here http://url.ie/1b7i), and has enlivened many many other events including, no doubt, SXSW Interactive where she’s speaking this Monday 16 March (http://url.ie/1b7j).


  26. [...] – Chi l’ha detto che il Web non è al femminile? In UK c’è una competition tra donne come guru sui social media. [...]

  27. Jo Says:

    When do the polls close?

  28. Jeremy Davis Says:

    I vote for Helen Aspell of Equality & Human Rights Commission – worked with her on several projects. Brave, committed and resilient in the face of fools:)

  29. Lisa Says:

    So its a wrap then? Who won?

  30. socialglue Says:

    Voting continues until 00:01am (20.03.09) that’s this Friday.

    Current Top 5:

    Judith Lewis 122
    Helen Aspell 90
    Helen Keegan 74
    Vikki Chowney 63
    Melanie Seasons 40

    The following three are all late additions and will need significantly more than the 5th and 6th person to go through. Also if there are two from any one organisation that get through their success will have to be reviewed.

    Jaz Cummins 44
    Joanna Geary 40
    Michelle Goodall 39

    The rest of the table is as follow:

    Amanda Rose 24
    Elin Sjursen 23
    Katie Lee 21
    Suw Charman-Anderson 20
    Laura Johnson 17
    Helen Nowicka 14
    Aleks Krotoski 9
    Alex Goldstein 9
    Katy Howell 7
    Emily Dent 4
    Laura Whitehead 4
    Sample Ward 4
    Fleur Hicks 2
    Joanna Shields 2
    Judith Clegg 2
    Laura Oliver 1
    Tamar Kasriel 1
    Rachel O’Connell 1
    Heather Gorringe 0

    Get voting!

  31. socialglue Says:

    Judith Lewis 122
    Helen Aspell 90
    Helen Keegan 74
    Vikki Chowney 63
    Melanie Seasons 40
    ———————————–
    Jaz Cummins 44 (Late)
    Joanna Geary 40 (Late)
    Michelle Goodall 39 (Late)
    Amanda Rose 24
    Elin Sjursen 23
    Katie Lee 21
    Suw Charman-Anderson 20
    Laura Johnson 17
    Helen Nowicka 14
    Aleks Krotoski 9
    Alex Goldstein 9
    Katy Howell 7
    Emily Dent 4
    Laura Whitehead 4
    Sample Ward 4
    Fleur Hicks 2
    Joanna Shields 2
    Judith Clegg 2
    Laura Oliver 1
    Tamar Kasriel 1
    Rachel O’Connell 1
    Heather Gorringe 0

    Those marked late can only qualify for top 5 as long as they aren’t in the same organisation as the other finalists and they achieve significantly more votes than position 6.

  32. Dilyan Says:

    Those marked late have significantly more votes than many of the ones who are “on time”. Why would you limit them to only be eligible for top 5? (Other than because it’s your damn poll, that is. :)

  33. socialglue Says:

    The reason is because firstly they didn’t meet the first deadline so to be fair to those that did there has to be no debate about the fact they deserve to go through. They are 3 and there are 25 of the others. So I am thinking who can cause me the biggest headache! A dangerous assumption I know. ;)

    Also it is possible to vote twice for the 3 late comers even if you have already voted for someone from the main poll so they are more likely to get extra votes.

    And ITS MY POLL!!!

  34. Karen Thomas Says:

    I’ve added my vote for Joanna Geary!

    She is a lovely lady who works very hard.

    May the best woman win!

    All the best, Karen


  35. Voting isn’t fair with two polls, the second poll is only a choice of three, they are guaranteed to get more votes then the ones in the first poll regardless of socialglues comment above. Please take this into consideration, we were excited to be 5th until we realised the power of poll 2 :(

    Dogs Trust

  36. Christine Says:

    Heather, is such a rare find, common sense and a mind to make a better world packaged together in a buddle of fun. Got my vote easily

  37. Podchef Says:

    I vote for Hev Gorringe (@wiggled).

  38. Helen Aspell Says:

    I’m sure helen should win this!

  39. Lea Hoole Says:

    I’m sure Helen Aspell Should win this!

  40. Judy Says:

    Great cause. Well done to all the entries.

  41. Hamida Says:

    Well done Helen. My vote is in there for you.

  42. socialglue Says:

    Finalists announced…

    1st Judith Lewis 191
    2nd Alex Goldstein 159
    3rd Helen Aspell 146
    4th Heather Gorringe 112
    5th Joanna Geary 128


  43. Yeay well done Alex, showing charities can lead the way!

    Dogs Trust

  44. Kevin Baughen Says:

    Great initiative to celebrate success, innovation and people delivering real value using ‘web 2.0′ – well done all organisers and nominees.

    Just a few quick questions; why can’t we celebrate innovation, real-world benefits, success etc. by all? Why do you feel the need to focus just on the girls? These nominees are being rightly highlighted for their contribution and their gender shouldn’t be a factor! I thought web 2.0 was supposed to remove barriers…?

  45. socialglue Says:

    Hi Kevin,

    This is a debate we have had over the last few weeks. You are right there should be no division on gender but if you look at speaker panels there clearly is. Hopefully this combats the problem.


  46. [...] under-represented at industry events. So while it’s fantastic to see Social Glue initiate a Female Social Media Guru UK Award it raised a few questions for [...]


  47. Hiya, Interesting initiative.
    Keep an eye on us. We’ll be on that list next year :)


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